Entering the 2024 season as the talk of the league, most of the Green Bay Packers wide receiver unit got off to slower-than-expected starts. Third-year receiver Romeo Doubs, in particular, has also faced separate hurdles that have slowed his output.

Even so, Doubs' contributions to the offense have been more impactful and efficient when Jordan Love or Malik Willis look his way this season.

With only garnering 20 targets through four games and no touchdowns to his credit, Doubs hit a bump in the road after missing team practice leading up to a week five match with the Los Angeles Rams, resulting in a one-game suspension. However, what seemed like a potential crossroads in his relationship with the Packers instead resulted in Doubs returning to the team, being embraced by the locker room, and instantly shining again. 

There's no question Doubs looked improved as last season progressed, especially in regards to his route running and securing contested catches, so it's understandable to have expected him to reap an immediate bump in production in the early goings of this season.

But while the stat sheet is still not packed with gaudy numbers, Doubs has been a menacing task for defensive backs, especially when he lines up wide as a perimeter receiver.

According to PFF, Doubs has lined up wide on 194 pass-play snaps this year, the 14th most in football.

Working as a perimeter receiver, Doubs' 71.4% contested catch rate is the second-highest of receivers with at least 150 snaps lined up wide, and he's racked up the third most contested catches (10) in the NFL. Doubs has also produced the 10th highest catch rate over expected in the NFL (8.9%).

These WRs have glue for hands 🙌 pic.twitter.com/8089IHZQPj

— The 33rd Team (@The33rdTeamFB) October 28, 2024

With the regular season roughly halfway wrapped up, the Packers have leaned into Doubs' improved ability to make tough catches down the field. Having only two drops on the season and being the most reliable Packer on contested catch throws, Doubs is separating himself among Packers' pass catchers in the dependability department.

Doubs owns a team-leading 14 contested targets and has yielded a 94.4 quarterback rating when targeted, which is second on the team to only Jayden Reed, whose average depth of target (aDoT) is half of Doubs' 13.5 aDoT.

After scoring his first two touchdowns of the season in week six against the Arizona Cardinals, Doubs hasn't tallied any more trips to the end zone but has increased his target share, leading the team with 20 targets since week six. He's also currently posting career highs in yards per catch (14.8), receiving success rate (62.5%), and yards per target (9.6).

With Willis stepping in a few games for an injured Love, Doubs' production has been hindered by fewer targets with an adjusted game plan. Even so, there's no questioning that Doubs' reliability has vastly improved. His connection with Love has been money for the Packers, and very few receivers have had more success lining up primarily as boundary receivers this season.